Exeter City extends its thanks to HEL Performance following the conclusion of their front-of-shirt sponsorship at the end of the 2025/26 season.
 
HEL’s iconic red and white logo first appeared on City shirts in the 2023/24 campaign and has since featured across the Men’s, Women’s, and Academy teams, as well as all replica kits, over three seasons.
 
A pioneering manufacturer and distributor of race-winning braking products for motorcycle riders and drivers, HEL Performance have been outstanding supporters of both the Football Club and the local community, sharing the same values of pride and connection to the city.
 
Wilf Walsh, Exeter City Chairman said: 
 
“We are incredibly grateful to HEL Performance for their support over the past three seasons. They have been a fantastic partner to the Club, embracing our community values and playing a key role in our journey both on and off the pitch. We wish Simon and everyone at HEL continued success in the future.”
 
Speaking on behalf of HEL Performance, Chief Executive Simon Lane said:
 
“HEL Performance have massively enjoyed their sponsorship of Exeter City over the past few years, and it has enabled the company to gain widespread coverage of the logo in a different way than normal – something we love.
 
“The red and white logo was always going to work well on the City shirts and the pride at seeing that first home shirt is something that I don’t think will be repeated. In life, and football, there is a time to change, evolve and explore and we feel that the timing works well with another huge supporter of the Club wishing to take over the opportunity.
 
“We wish Exeter City all the best for the future. Thank you to all those at the Club who made us very welcome pitch side, and we will, as always, still be continuing to visit SJP.”